YouTube History: How the Video-Sharing Website Became so Popular

“I went back and I showed the papers to Chad, to Steve, and then we called Yahoo and canceled the meeting,” Yu said. Google agreed to the price, and YouTube said it was ready to do the deal. But the plan was still to meet with Yahoo the next morning — if this deal was going to happen, it needed to happen right away so YouTube didn’t cancel with Yahoo and leave itself high and dry. Drummond and Yu would need to work all night and into the morning to get it done. The plans to move to the new office had been in place for months, well before YouTube had decided to sell, but the timing made things complicated for Levine, who was still negotiating the licensing deals along with Maxcy. “I lived in San Francisco, but I couldn’t even afford the time to go back and forth between Palo Alto and San Francisco,” Levine said.

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I’ve also removed Paramount Global, which Buffett admitted to selling in its entirety during Berkshire’s annual shareholder meeting. In addition, Google has also successfully transitioned YouTube from a video search engine to a discovery video platform (more similar to TikTok than Google). At the time, Google was trying to launch its video service called Google Video.

  1. In Buffett’s latest annual letter to shareholders, he described these trading houses as “indefinite” holdings for his company.
  2. And so it was sort of – it was the response was actually, this proposal is un-Googley (ph).
  3. They’ve made fairly significant strides in communicating with their creator class.
  4. A lot of the early reviewers would get these iPhones and these models before anyone else could have them.

In April 2017, YouTube TV, an on-demand streaming service, officially launched in select markets.

Jawed Karim, one of YouTube’s co-founders, uploaded the first video to the platform, making him the first-ever YouTuber. As a long-time Google executive, responsible for Google’s early advertising ecosystem, Wojcicki has played a key role in shaping YouTube’s advertising and monetization strategies, further cementing the platform’s financial stability and success. In November 2006, just about a year after the Sequoia Capital investment, Google acquired YouTube for an impressive $1.65 billion in stock. This acquisition turned YouTube’s founders into overnight millionaires and cemented YouTube’s status as a major player in the digital world. Jawed Karim was yet another PayPal engineer who contributed to the creation of YouTube.

In February 2015, Google launched a “family-friendly” version of the video platform called YouTube Kids.

In addition, YouTube was forced to allocate more financial resources for potential litigation, as many media companies discovered that some of the videos uploaded to YouTube contained copyrighted material. With limited success in commercializing its Web site or containing its growing costs, YouTube began looking for a buyer. However, after the infamous Justin Timberlake and Janet Jackson Super Bowl halftime show incident, the three creators were trying to find that video on the internet, but couldn’t find videos of it on the internet. That was when they realised there was no easy way to share videos online. To serve that need, the three founders changed their concept to a video-sharing platform, and YouTube was born in 2005.

What impact has Google’s acquisition had on YouTube?

It also gave Google a foothold in the online video space that would later prove central to their advertising business. As of February 2017[update], there were more than 400 hours of content uploaded to YouTube each minute, and one billion hours of content being watched on YouTube every day. The platform has expanded far beyond viral videos to offer a massive library of TV shows, movies, music videos, educational content and more. So he was one of several people in the company that I spoke to that raised concerns. And the chief one was, you know, we are – there are videos that don’t necessarily break our rules.

Who Owns Youtube? Acquisition by Google

The original idea was an online dating service named  “Tune In, Hook Up”, but it eventually failed. Alphabet Inc. was formed in 2015 when Google reorganised its businesses. The reorganisation was designed to make it easier for Google to focus on its core businesses, such as search and advertising. Alphabet Inc. also allows Google to experiment with new industries, such as self-driving cars and artificial intelligence.

As part of our effort to improve the awareness of the importance of diversity in companies, we have highlighted the transparency of Google’s (Alphabet’s) commitment to diversity, inclusiveness, and social responsibility. The below chart illustrates how Google (Alphabet) reports the diversity of its management and workforce. This shows if Google (Alphabet) discloses data about the diversity of its board of directors, C-Suite, general management, and employees overall across a variety of markers. Alphabet Inc. (GOOGL) was founded as a search engine company in 1998 under the name Google Inc.

According to Britannica, the number of videos available passed 25 million in March 2006. Fast forward to today, and some estimate that there are tens of billions of videos on the platform! The deal closed after antitrust regulators in the European Union approved the acquisition with conditions directed at protecting users’ health data and preserving competition in the sector for wearable tech.

The company has diversified far beyond search engines in the past two decades. It reorganized in 2015 and created the holding company named Alphabet. The parent holds Google, its largest subsidiary, and several other companies. Some of these companies are subsidiaries of Google, while others are separately owned by Alphabet. YouTube offers users the ability to view its videos on web pages outside their website.

“I took a hotel room right next to the law firm where I slept an hour or two a night.” “The bidding war was actually a very small and tight bidding war,” Yu said. “We wanted to keep information flow very tight, minimize the chances of leaks. The minute we got rights holders and other folks involved in that kind of a circus, it could have ended a lot more poorly for YouTube than it ended up ending.” “The founders did not intend it to be a place for pirated content,” according to Roelof Botha, who had worked with the YouTube founders years earlier at PayPal and pushed his firm, Sequoia Capital, to invest in YouTube. “From the get-go, we worked with the legal team and started to build a content moderation team. As soon as you let things like that happen, that drags down the site. If you let that stuff filter through, it will just take over like a cancer.” “There was a time when we reached out to all of our investors and all of our friends and said, ‘Hey’ — and this email actually went out — ‘if you have any servers that you’re not using, can we borrow them?'” Yu said.

Through its acquisition by Google and the subsequent support from Alphabet Inc. YouTube has continued to thrive and maintain its independence, evolving into a platform where anyone can share their creativity and connect with others across the globe. Google’s acquisition has positively affected YouTube, providing the platform with the resources, expertise, and support necessary to accelerate its growth and improve its functionality.

YouTube also started experimenting with premium content beyond user uploads. In 2007, YouTube struck deals to host TV shows and movies from major media companies like CBS, BBC, Universal Music Group, Sony Music and more. The site experienced rapid growth as uploads increased from 15,000 to 65,000 videos per day over the summer. Viewership took off as well, with YouTube serving around 100 million video views per day by mid-2006. Shortly after the site opened on a limited (“beta”) basis in May 2005, it was attracting some 30,000 visitors per day. By the time YouTube was officially launched on December 15, 2005, it was serving more than two million video views each day.

They formed a community made up of people who were used to being outsiders in their offline lives who bonded over a passion for creativity. Fifteen years ago, there was no iPhone, Facebook was only a year old, and dial-up internet was still fairly popular. At the same time, a company called YouTube began encouraging everyday people to “Broadcast Yourself” — and ended up writing the rulebook for going viral on the internet in the process. They’ve made fairly significant strides in communicating with their creator class.

YouTube quickly became a popular destination for digital content consumption. Most of the early YouTube employees noticed only minor changes to their life, especially at first. Google added its mini convenience-stores to YouTube’s office, where employees could access as many free packs of gum and soft drinks as they wanted. Yu Pan, YouTube’s employee No. 1, fxtm review noticed that the company parties got better. The day after the acquisition was announced, the staff got to have a catered lunch of Subway sandwiches, according to Gideon Yu. Levine described it as a “landmark, first-of-kind” deal, one that would enable YouTube to host user-generated videos that contained music owned by Warner for a share of the ad revenue.

The unboxing videos actually began on YouTube with tech products, with iPhones. A lot of the early reviewers would get these iPhones and these models before anyone else could have them. And it was this, you know, beyond just – if you want to leave a review of your phone, typically in a newspaper or blog, a video is a much more illustrative way to demonstrate, oh, here’s this cool, new gadget. Today, YouTube is owned by Alphabet Inc., the parent company that owns Google and other subsidiaries.

One of the employees said YouTube Music gives users a choice on how to consume podcasts. They can listen to audio-only or watch it in video format — and they can go back and forth between the two if the episode is downloaded with YouTube Premium. Later that year in December 2007, YouTube rolled out its “Partner Program” to select creators, allowing them to earn money from their content based on ad revenue. However, Chen and Hurley said they thought of the idea of YouTube as a place to upload videos they had taken at a party. Chen said this story was later concocted with the help of an outside PR firm to replace YouTube’s dating origins. While Buffett has never been a tech-savvy investor, he understands consumer buying habits very well.